
Winning at the SOBEWFF festival once is a feat, but doing it twice in the same edition? That’s legendary. La Birra Bar, an Argentinian burger brand, made history by becoming the first of its kind to participate and win in 2022. Just when they thought that milestone would be tough to surpass, they stunned the food world again this year, taking home both "Best Burger" and "Best Side Dish"—an achievement never before seen at the iconic Burger Bash.
Going into the competition, did they expect to make history, or was it a complete surprise? "Our goal is always to rise to the challenge," they say. "In events like this, we only have one shot to win over the audience, so we have to be precise with our proposal." That relentless focus on excellence, rather than dreaming of victory, seems to be their secret sauce—one that has propelled them to the top.
Dany Cocchia once said, "We're always busy doing more than dreaming." Has that mindset always driven them, or do these awards make them pause and appreciate their success? "We never plan our reactions to these huge moments," they admit. "Even with over 20 locations across Argentina, the U.S., Spain, and Chile, we remain deeply involved in every aspect of the brand. That leaves little time for celebration, but in those rare quiet moments, we savor the recognition."
La Birra Bar has traveled the world in search of the perfect burger balance. Have they ever encountered a place that made them rethink their recipe? "While we constantly explore the industry to understand trends, we’ve never directly drawn inspiration from other brands. We’ve always followed our own path, which has helped us transcend passing fads." That authenticity shines through in their menu, which features over 30 different burger creations.
Winning "Best Burger" is impressive enough, but also taking home "Best Side Dish" is next-level. What’s the story behind that winning side? "Once we chose the base ingredient, the flavor combinations started coming to life in our minds. From there, it was all about testing in our kitchen and refining the technique." A blend of heat, salt, spice, and sweetness, their award-winning side reflects the bold, creative spirit that defines La Birra Bar. Miami has embraced them wholeheartedly, and if you haven’t tried their legendary burgers yet—what are you waiting for?
