Dominican international superstar Natti Natasha is back with a fresh track, "Escasez de Besos." Following the success of her hit "Tu Loca," which topped both the General and Bachata Charts in the Dominican Republic and reached #6 on the Billboard Tropical Airplay Chart, Natti delivers yet another captivating single. "Escasez de Besos" highlights her commitment to empowering women through music that resonates with their experiences.
An Anthem of Self-Love and Empowerment
"Escasez de Besos" is a vibrant and heartfelt anthem for women who have overcome toxic relationships and embraced their inner strength. The song delivers a powerful message of self-love, encouraging listeners to value themselves over anyone who fails to appreciate them. Written by Natti Natasha's trusted collaborator, Romeo Santos, the track's catchy lyrics and rhythmic flow are sure to resonate with fans and dance enthusiasts alike. Natti's confident and passionate delivery makes the song a standout addition to her repertoire, embodying themes of resilience and independence.
Continuing a Streak of Success
This new release adds to Natti Natasha's string of recent achievements, solidifying her position as a dynamic voice in Latin music. Known for blending emotional depth with energetic rhythms, Natti infuses "Escasez de Besos" with the same intensity and passion that have made her a favorite among fans of Bachata and Latin pop. Her ability to capture complex emotions while keeping the energy high sets her apart as a distinctive talent in the industry.
More Than Just a Musician
Beyond her musical career, Natti Natasha's influence extends to entrepreneurship and brand partnerships. With over 102 million followers across social platforms, she has built a massive and dedicated global fan base. Natti is the first Latina artist to launch her own sparkling wine brand, TASHA, and she has also introduced a line of baby products, Queen Vida For Kids. Her reach spans collaborations with major brands like MAC Cosmetics, Pandora Jewelry, and Grubhub's Restaurant Strong Fund, demonstrating her versatility and business acumen.
Making an Impact Across Industries
Natti's star power has opened doors to prestigious events in sports and entertainment, including appearances at NBA, NFL, NASCAR, and MLB events. She has also graced the covers of magazines such as Cosmopolitan, Haute Living, GQ Mexico, Marie Claire, and People en Español. Recently, she partnered with The Sugar Factory to open two restaurant locations in the United States, showcasing her drive for excellence and innovation in both music and business.
Recent Highlights and Future Prospects
Closing out 2023, Natti released her third studio album, Nasty Singles, a 16-track compilation featuring some of her greatest hits alongside new fan-favorites. She also starred in Amazon Prime Video's documentary series Everybody Loves NATTI, offering viewers a glimpse into her life and the profound impact she has made in the music industry. Her continuous drive to push boundaries and inspire others positions her as a trailblazer in Latin music and beyond.