Prime Video's much-anticipated revival of "Betty La Fea" premiered in Miami with a grand event at the Faena, captivating members of the media and influential figures in the city. Our team had the privilege of attending this spectacular affair, which transported us into the world of Betty and Ecomoda with every detail meticulously crafted to honor the beloved series.

An Evening of Elegance and Nostalgia

From the moment we arrived, the magic of "Betty La Fea" was palpable. The entrance was adorned with iconic quotes from the show, setting the stage for a night that celebrated the legacy of Betty and her journey. The atmosphere was electric, with decorations that mirrored the vibrant spirit of Ecomoda, immersing attendees in the series' universe.

The cocktail menu was creatively themed around Ecomoda, offering a delightful selection of beverages that paid homage to the show. The event's logistics and customer service were flawless, making the evening not only enjoyable but also memorable.

Celebrating a Timeless Classic

The event kicked off with a presentation reflecting on the series' remarkable history. "Betty La Fea," a telenovela that premiered over 25 years ago, has been translated into more than 15 languages and broadcast in 156 countries. The late director's vision was honored, laying the foundation for this new chapter.

The original cast reunited for this special occasion, sharing their experiences and the challenges they faced in bringing this beloved story back to life. The adaptation for 2024 integrates modern elements, including social media dynamics, while preserving the essence of the original series.

A Sneak Peek into the New Season

While we can't reveal too many details about the first episode, which premieres on July 19, we can share some intriguing insights. The new season begins with a poignant scene at the funeral of Don Armando's father. Betty and Armando are separated, living in different houses, and Betty is grappling with her feelings for Armando.

Their daughter, Mila, who arrives from Spain, adds a new dimension to the story. The plot thickens as Betty is asked to return to Ecomoda, and the board suggests she resume her role as president. This request comes after a tumultuous period where Betty had stepped down from the presidency following a betrayal involving Armando and Marcela.

A Perfect Blend of Old and New

The new season introduces fresh characters who seamlessly blend with the original cast, creating a harmonious mix of nostalgia and modernity. This blend ensures that both longtime fans and new viewers will find something to love in the series.

To cap off the evening, attendees received goodie bags filled with "Betty La Fea" memorabilia, adding a personal touch to the event. The City of Miami recognized the series' impact and awarded each cast member, underscoring the cultural significance of "Betty La Fea."

The premiere of "Betty La Fea" on Prime Video is set to reignite the magic of this classic telenovela, promising a journey filled with drama, romance, and unforgettable moments. Stay tuned for its release on July 19 and join us in celebrating the legacy of Betty and Ecomoda.