Univision's PREMIO LO NUESTRO (PLN) celebrated Latin music's best during its 35th edition with an electrifying show featuring premieres, collaborations, and a lineup of emerging and globally acclaimed performers across various genres. The longest-running Latin music awards show in the US gave Univision the top-ranking on all of TV during primetime for the fourth consecutive year, surpassing ABC, CBS, NBC, FOX, The CW, and all cable networks among Adults 18-49 and Adults 18-34. The three-hour live broadcast reached 4.7 million Total Viewers 2+, with an average of 2.3 million Total Viewers 2+, 885,000 Adults 18-49, and 357,000 Adults 18-34.

Sebastián Yatra opened the night with a special performance, debuting his latest single Una Noche Sin Pensar. This was followed by the worldwide premiere of No Es Mi Culpa by Queen of Pop, Paulina Rubio. Grupo Firme, the Regional Mexican hitmakers, were the night's biggest winners, taking home six awards. PREMIO LO NUESTRO continued to hold the No.1 spot for the fourth consecutive year during primetime among Adults 18-49 and Adults 18-34. It also ranked in the top-rated position on Thursday with U.S. Hispanics among Total Viewers 2+, Adults 18-49, and Adults 18-34.

The gala, hosted by Paulina Rubio, Alejandra Espinoza, Sebastián Yatra, and Adrian Uribe, was filled with memorable moments honoring the music of yesterday, today, and tomorrow. Reggaeton pioneer Ivy Queen became the first female artist to receive the special award Premio Lo Nuestro Legado Musical al Genero Urbano. Superstars Maluma and Marc Anthony gave a joint performance of their latest collaboration La Formula, and salsa legends Gilberto Santa Rosa, Jerry Rivera, Noel Schajris, Norberto Vélez, and Tito Nieves paid tribute to Victor Manuelle's three outstanding decades in Latin music. The night continued with a performance by the legendary Regional Mexican band, Intocable, who, in honor of their Excellence award, performed a medley with Pepe Aguilar and Grupo Firme.

The new artist segment of this year's PLN featured the ultra-talented Álvaro Diaz, Elena Rose, and Tiago PZK making their debut on the PLN stage with unforgettable acts. The celebration concluded with a moving tribute to women by renowned pianist and composer Arthur Hanlon alongside powerhouses Ivy Queen, Lupita Infante, and Goyo.

PREMIO LO NUESTRO outperformed the latest editions of the "American Music Awards," "Billboard Music Awards," and "Video Music Awards" among both Adults 18-49 and Adults 18-34. The telecast also attracted more U.S. Hispanic viewers than the combined audience of the latest editions of the "American Music Awards," "Billboard Music Awards," "CMA Awards," and "Video Music Awards" among Total Viewers 2+, Adults 18-49, and Adults 18-34. Additionally, PLN was the #1 most social TV program for the entire day with 5.8 million total interactions across Facebook, Instagram, Twitter, and YouTube for the seventh straight year.

The award show retained and increased its lead-in audience from Univision's popular pre-show NOCHE DE ESTRELLAS (Night of Stars) by double-digits among Total Viewers 2+ (+33%), Adults 18-49 (+36%), and Adults 18-34 (+26%).